Google Ads For Boosting Your Business
2.3 million searches are performed on Google in a second. The major portion of internet user depend on google for reliable searches. therefore, Google Ads can be an extremely effective way of driving targeted qualified traffic to your website. It will make your audience conscious about your brand exactly when people are searching for relevant product or services.
How It Works:
It works by focusing on keywords relevant to their business offerings and most likely to be used during searching for the product. Besides, Google assigns quality score based on quality of your proposed ad. Therefore, the frequency of appearance of the ad on SERP depends on your budget as well as the quality.
Google Ads is the most cost effective tool because you wil be paying only by CPC. Well CPC means Cost Per Click that is; When users click the ads, the advertiser pays a certain cost.
Should You Pay For It?
You can measure whether the conversion worth more than the money you expend. Because If people click on your ads, land on your website and convert to a paying customer, only then you will pay.
